Just Desserts announced they have earned the Certified Vegan Logo, confirming their products do not contain any animal products, by-products and have not been tested on animals.
Michael Mendes, CEO of Just Desserts noted “the vegan certification validates that our vegan products fully conform to strict vegan standards, and we elected to utilise the leading independent vegan certification to provide this assurance to our customers.”
“We have seen a significant interest from our retail partners, as consumers look for products that are safe for their children as well as their friends. Since Just Desserts is a tree nut and peanut free bakery and vegan products are free from Dairy and Eggs, we offer an exceptional dessert solution.”
Who are Just Desserts?
If the name just desserts sounds new to you, they are an award-winning bakery, which was founded in San Francisco in 1974 with a passion for making the most delicious desserts of the highest quality. They also remain passionate about baking from scratch.
Why is the certified vegan logo important?
This certified logo which is a very big deal for vegan enterprises is easily visible to consumers interested in vegan products and helps vegans to shop without constantly consulting ingredient lists.
It also helps consumers to recognise and trust vegan products as well as showcasing the lifestyle it represents.
The Certified Vegan Logo is currently on thousands of products manufactured by over 1000 companies.
How do products get vegan certified?
For a product to get a Vegan Certification, it must not contain meat, fish, fowl, animal by-products, egg products, milk products, honey bee products, insects or products from insects such as silk or dyes, or sugar filtered with bone char. Products also must not have involvement in animal testing. In order to be certified, products may not contain any animal-derived GMO’s or animal-derived genes used to manufacture products. All of which Just Desserts accomplished.
Ana Speros, Director of Marketing said:
“We were required to have approval by the Vegan Awareness Foundation that acceptable steps are being taken to thoroughly clean and sanitise all surfaces, utensils, and machinery used between vegan and non-vegan production cycles to minimise cross-contamination. The certification process was extensive, and involved our raw material suppliers, which we believe is critical to protect the interest of our consumers.”