Our next-generation plant-based products make it accessible and easy for “Meatlessers” or flexitarians to swap everyday meat dishes with plant-based.

Compared to other plant-based competitors, our products are:

Nutritious: Since we strive for pea-based protein as our star ingredient, our products are naturally lower in saturated fats and high in fiber. We also try as much as possible for key products to be soy-free.

Great taste and texture: Consumer tested, our plant-based meat has a texture and taste that is equivalent to conventional meat.

Good value: We strive for the best quality products with accessible pricing so everyone can enjoy our products.

We are also working hard to make our production the cleanest in the category with our partnership with LMI in Calgary, Canada.

The next five years…

To address the issues facing the planet, we believe that it must become environmentally friendly within the next five years while still delivering delicious, nutritious food. There is a duty on all of us, including governments, to find the right economic and environmental balance when it comes to our food system.